Fashion

Digitally showcase and personalise fashion in-store

The challenge for fashion retailers

Shoppers behaviour is changing rapidly and the demand for a seamless and personalised experience is expected by consumers. Fashion retailers are also contending with the impact of the high cost of living on consumer spending,  how to provide affordable and sustainable fashion, and labour shortages.

Why Booop?

The range of Booop & Go™ features enables fashion retailers to create an innovative shopping experience seamlessly blending digital and physical retail through features such as Product Discovery. This allows shoppers to simply scan the QR or barcode and discover even more product information, including beautiful imagery and more in depth information, for example the items sustainability and materials it is made from. No matter what floor space you have you can be sure to showcase all your styles and ranges in your branding. 

When sales assistants are busy serving a shopper you can empower other shoppers to discover additional information about an item including the price and availability. Retailers can activate the Booop & Go™ Self-Checkout feature which allows shoppers who would prefer not to wait in a queue to pay and checkout via their mobile device. The Digital Receipt feature sends the receipt directly to their phone for their records and is their proof of purchase to show member of staff before they leave the store. 

The Booop & Go™ features are an invaluable tool for sales assistants to discover more about products including stock availability — all in the palm of their hand. Retailers can be assured that their staff have up-to-date information to share with shoppers and the app supports them with staff training.

Retailers can gain valuable insights into customer behaviour while shopping in-store via the Re-engagement feature, from items that have been purchased to others that have been scanned but not purchased.

Discover more about the Booop & Go™ features on our Features page.

USES

Booop & Go™ Features: 

Self-Checkout

Digital Receipts 

Product Discovery

Browsing Data & Analytics

Building the Database/Re-engagement

Discounts & Promotions

Digital Storefront